Danny Burke, MBANavigating the Corporate Advocacy Maze to Influence Social ImpactImage Source: DALL-EApr 25Apr 25
Danny Burke, MBAThe Unmet Market & Marketing Opportunity of LGBT Gamers: Forge Connections Through InclusionMarketing strategy takeaways from GLAAD LGBT gaming and UCLA Williams Institute LGBT Adults in the U.S. reports. Feb 16Feb 16
Danny Burke, MBAAd Spend Shifts & Digital Disruption: What the NYT’s Woes Mean for Agencies and MartechImage Source: DALL-EFeb 9Feb 9
Danny Burke, MBALil Nas X: Master of Provocation, Architect of Acceptance — A Marketer’s PerspectiveForget pop star personas and catchy hooks — Lil Nas X is playing a different game. He’s a master marketer, leveraging user behavior data…Jan 13Jan 13
Danny Burke, MBABeyond the Funnel: Balancing Brand Building and Transaction Driving for Sustainable GrowthThe industry often grapples with a false choice: brand building or conversion driving. But what if we could harness both simultaneously?Dec 21, 2023Dec 21, 2023
Danny Burke, MBANew Year, New Resolutions: Boosting Sales and Brand Impact in Q5As the festive season’s excitement winds down, it’s the ideal moment to pivot towards sustaining that holiday energy into the new year with…Dec 11, 2023Dec 11, 2023
Danny Burke, MBAAmazon’s Influencer-Driven Live-Streaming Strategy Redefines the Shopping ExperienceAmazon’s latest collaboration with a popular TikTok and Instagram DIY interior designer and lifestyle influencer, Marco Zamora, showcases…Dec 2, 20231Dec 2, 20231
Danny Burke, MBANavigating Marketing within the New Norms of Consumer Spending in a Deflationary EraAmazing the shift in consumer spending looking at how marketing strategies can adapt to new economic realities.Nov 27, 2023Nov 27, 2023
Danny Burke, MBAThe “Pink Ocean” Strategy: The Intersection of Product Management, Feature Innovation, and Market…Unlocking Pink Oceans: How OOFOS, Benchmade, and Vimazi use feature innovation to create unique market spaces.Oct 2, 2023Oct 2, 2023